Daimler AG has appointed Mark De Haes as President and CEO of Daimler Middle East & Levant (DMEL). From the company’s regional headquarters in the UAE, De Haes will be leading the Middle East & Levant regions for Daimler AG, responsible for sales and service operations in 13 countries.
A veteran of the company, having joined Daimler AG in 1988 as a Marketing Analyst, De Haes’ career over the past 26 years has included a number of increasingly senior management positions across a variety of divisions and countries within Europe. His most recent appointment was as CEO of Mercedes-Benz Belgium Luxembourg, a position he held since 2006.
“We are delighted to welcome Mark De Haes as the new President and CEO of DMEL and have every confidence that his contribution will not only support the continued growth of the company, but also strengthen the overall performance of the business,” said Dr. Till Conrad, Head of Region Overseas Mercedes-Benz Cars.
“On this occasion, we would also like to thank Mike Belk for his valuable leadership of DMEL over the last five years and we wish him success in his new role as Managing Director of Mercedes-Benz Trucks in the United Kingdom.”
A Belgian national, Mark is a graduate of the University of Leuven – Flanders in Belgium, and is fluent in four languages – Dutch, German, English and French.