The premier Transport Solution provider, Scania has launched a new truck generation in Gulf with its exclusive modular system. The Scania new truck range is perfect for long-haulage, urban, and construction (XT) applications with a focus on customer profitability.

The Scania new truck range is a result of its 10 years of hard work building on its 127 years of excellence and innovation in the field of transportation. The new trucks render better fuel efficiency thanks to the enhanced powertrains and better aerodynamics. To cater to different needs of customers in the Gulf region, Scania is offering 24 distinct cab models. They are not only efficient but highly safe as well. All the trucks encompass the world’s first rollover side curtain airbag.

Scania Truck Range
Södertälje, Sweden
Photo: Dan Boman 2017

Talking on the unveiling of the new generation trucks in the UAE, Özcan Barmoro, Managing Director of Scania Middle East, stated: “Scania’s new truck generation aims to drive the evolution of the transportation industry in line with the ambitions of the UAE National Agenda 2021. Inspired by our core value of putting customers first, global trends and challenges, this generation of trucks is designed to better meet the needs of our customers and the world we live in. It has efficiency in both fuel economy and performance incorporated into a design inspired by the Scania heritage. Our new truck range will contribute to the ambitions of the UAE to become a sustainable nation, powered by smart technology solutions.”

Thani Al Shirawi, CEO of Al Shirawi, distributor for Scania in Dubai and the Northern Emirates, stated: “Scania’s trucks are popular in Dubai/Northern Emirates due to their robustness and reliability, as well as the sales and aftersales service support extended 24×7 by Al Shirawi’s highly competent factory-trained team. It enables customers to experience the value of the advanced design and quality which is built ‘for the only business that matters, Yours’. With the arrival of the new truck generation, Scania offers tailor-made, better solutions than ever before which is a result of a deeper understanding of our customers’ businesses. We welcome the new range of Scania trucks and are anticipating a strongly positive response from our customers.”

Moeen Bin Brook, CEO of Bin Brook Motors & Equipment LLC, distributor for Scania in the capital, stated: “Scania products are designed for different customer applications, with the total operating economy in mind. For us in the region, especially with the new Scania XT, Scania’s focus on tailor-made solutions for each application will increase uptime and the earning capacity of construction segment who have to cope with tough challenges.”

Scania completely understands the transport segment of the Middle East since it has been working here for more than four decades. Scania new truck range is according to the running conditions of this region.