Al Habtoor Motors Tires & Batteries Division has appointed National Motor Company as a Mastercraft Tires authorized dealer in Bahrain, one of many more to follow. The official signing was attended by Mr. Simon Austin – General Manager, National Motor Company Bahrain, Mr. Nader Ebrahim- Head of General Motors Brand, Mr. Karl Hamer – Managing Director of Al Habtoor Motors, Mr. Neil Coolledge – General Manager of SpeedFit and Al Habtoor Motors Tires & Batteries Division along with the Senior Management of Al Habtoor Motors. With its exclusivity within KSA, Oman, Qatar & Bahrain, Al Habtoor Motors shares the rights to import and sell the Mastercraft brand in the GCC with other long time standing customers of Cooper Tire Rubber Company.

National Motor Company will be receiving the full marketing support of Al Habtoor Motors Tires & Batteries team to establish, build and increase brand awareness within Bahrain market. “We wish National Motor Company all the best to elevate the brand in their market and look forward to a long lasting partnership for years to come,” said Coolledge.

Mastercraft Tires is a brand of Cooper Tire & Rubber Company, the fourth largest tire manufacturer in the United States. Since 1909, Mastercraft Tires have been crafted for durability and design. Its compounds and tread patterns are designed to maximize tread life without sacrificing traction or ride quality—all at a price that’ll keep the customer moving. For the past 100 years, Mastercraft Tires have earned a reputation for building high mileage tires. Offering a wide variety of tires for various automotive applications, Mastercraft tires are built to today’s highest quality standards to achieve a smooth ride without sacrificing performance.

From Courser and Avenger to Strategy and SRT Touring, Mastercraft tires come with features like rubber rim protectors to keep the wheels scuff-free and low rolling resistance for better fuel economy. It’s a combination that makes Mastercraft tires a great value no matter where the road takes the driver.

Mastercraft passenger car tires are designed for drivers who want optimum ride comfort, all-season traction and attractive styling. They are available for a diverse range of vehicles including passenger cars, minivans, small sport utility vehicles and crossovers.

Its sport utility tires, with the perfect balance of brawn and beauty, are perfect touring tires designed to deliver higher levels of wet traction, ride comfort and appearance.

Mastercraft light truck tires are for those who want all-season performance and demand the utmost in off-road traction. These tires are available for many vehicles including light trucks and vans up to 1 ton.

For the convenience of the customers, National Motor Company plans to have specific sales locations for Mastercraft Tires and to expand its sales network within Bahrain.